PH Pork Prices Fiendishly Up! Here Comes A Hero, SMC Riding On A Horse Called “Least Cost”

Murder, I write. “The traders did it!” he said. I’m putting words into the mouth of Secretary of Agriculture William Dar. What he actually said was this, as quoted by Ralf Rivas (25 January 2021, “DA Proposes Price Freeze, More Imports As Pork Soars To P450/Kilo[1],” Rappler.com): “Opportunistic businesses… manipulating the prices of basic necessities and prime commodities."

Ham was already costing as high as P400/kilo, while pork belly prices soared to P450/kilo. Rappler says, “(Mr) Dar noted that traders are the ones manipulating prices, since the break-even point for selling pork is only around P105 per kilo.” P400 is quadruple murder.

Here comes a hero on a red horse, SMC President and COO Ramon S Ang, waving a flag that says, “Least Cost.” Mr Ang says, according to Madelaine B Miraflor (10 February 2021, “SMC Sets Wholesale Prices Of Its Pork And Chicken At ‘Least Cost[2], Manila Bulletin):

As a leading food manufacturer, we have a responsibility to the consumers. We want to make sure that the objective of the order is met, and that is to make pork and poultry products still within reach of many Filipinos.

Mr Ang is referring to President Rodrigo Duterte’s Executive Order (EO) 124, signed 01 February 2021. Under the EO, the price ceiling for kasim and pigue is P270/kilo, for liempo P300/kilo, and dressed chicken P160/kilo. Before the EO, pork was quadruple murder!

Mr Ang also said:

Our commitment to government, through the Department of Agriculture (DA), and our countrymen, is that we will deliver goods to our wet market distributors at the least cost. This way, they can pass these on to resellers at still favorable prices, and they can still profit while keeping to the price caps.

Ms Madelaine says that Mr Ang said SMC will likewise “closely monitor prices to make sure those in the food supply chain will follow the price caps. This way, we can help ensure that prices in wet markets will go down to the level of government’s mandated prices, so that more consumers will benefit.”

(Mr) Ang said that he has also ordered the company’s food unit, San Miguel Foods, to expand distribution and widen its wet market presence, so it can help further keep prices down and supply stable for more Filipinos.

As a parting shot, Mr Ang said:

We are all experiencing difficulties at this time of (pandemic). Big businesses like us are affected. Small enterprises and entrepreneurs are also affected. Micro-retailers and of course, consumers are all affected.

He is saying we are in this together. Hang on!

But food is a basic need of people. In this time of crisis, we all need to still turn a profit. But we shouldn’t profit unreasonably and at the expense of consumers. We will continue to work with government, our partners, and stakeholders to find ways to support the industry and at the same time benefit consumers.

“We support you, you support us.” Others just want to benefit themselves!@LIBs



[1]https://www.rappler.com/business/department-agriculture-proposes-price-freeze-more-imports-pork-january-2021

[2]https://mb.com.ph/2021/02/10/smc-sets-wholesale-prices-of-its-pork-and-chicken-at-least-cost/?fbclid=IwAR0_Kz_-LIVLoB2FcfsOc0UX6ZQqNSg01qq4HCPtYERy0kQCA3Wn5-JP0Xw

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